OVER-D was born as a true laboratory of ideas, quickly becoming a reference point in the "Fast Fashion" industry in Italy and Europe.
The goal is to create collections that reflect the needs of consumers, drawing inspiration from various market trends and Global Lifestyle, offering contemporary products that are mindful of ongoing changes.
It tells the story of the countless possibilities and infinite combinations that the world offers. The collections feature a diverse range of products that represent true nuances, allowing the brand to effortlessly transition from the Street style to the Classic world, appealing to a broad and dynamic audience.
The mashup of styles and genres brings to life an extensive collection of outfits, suitable for every person, occasion, and moment, stimulating individual expression.
The brand is based on the concept of Quick Dressing + Utility Clothing, which influences every aspect of the collections, from design to production.